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Management Information Systems-Business Functions

Marketing Information Systems provide information for the planning and control of the marketing function. Marketing planning information assists marketing managers in product planning ,pricing decisions,planning advertising and sales promotion strategies and expenditures, forecasting the market potential for new and present products and determining the channels of distribution. Marketing control information supports the efforts of management to control the efficiency and effectiveness of the selling and distribution of products and services. The major types of marketing information systems are sales management, product management , advertising and promotion, sales forecasting, market research and marketing management systems.

Computer based Manufacturing Information Systems use several major sub systems to achieve computer  aided manufacturing (CAM). Computers are automating many of the activities needed to produce products in manufacturing industries. For example, computers help engineers design products using Computer Aided Design(CAD) Then they help plan the types of material needed in the production process using Material Requirements Planning (MRP). Finally they may be used to directly manufacture the products on the factory floor by controlling a physical process (process control), a machine tool (numerical control) or a machine with some human like capabilities (robotics).  

Human Resources Information Systems support human resource management in organizations. They include information systems for staffing, training and development , compensation administration and performance appraisal.

Accounting Information Systems record and report business transactions and events for business firms and other organizations. Operational accounting systems emphasize legal and historical record keeping and the production of accurate financial statements. Management accounting systems focus on the planning and control of business operations. Common Operational Accounting information systems include order processing,inventory control,accounts receivable, accounts payable,payroll and general ledger systems. Management Accounting Systems include applications such as cost accounting and budgeting systems.


Information Systems in finance support financial managers in decisions regarding the financing of a business and the allocation of financial resources within a business. Financial Information Systems include cash and securities management , capital budgeting financial forecasting and financial planning .

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